Immediately IoT and blockchain agency RIDDLE&CODE unveiled Drive&Stake, a brand new answer to share knowledge for vehicles, together with ride-sharing, automotive sharing or utilizing autonomous vehicles. Companions within the undertaking are Ocean Protocol which makes use of blockchain to monetize knowledge, ELOOP, the Austrian electrical automobile automotive sharing answer, and EFS Consulting.
The large query is, what does this new answer do? To reply that, one wants to think about who would discover mobility knowledge helpful. Suppose automotive producers to observe automotive efficiency, fleet managers, insurance coverage firms to evaluate your driving habits, and leasing firms. There are additionally ESG purposes the place ELOOP information C02 financial savings and mileage of electrical automobiles.
In 2019 we wrote a few RIDDLE&CODE utility for Daimler the place an in-car IoT gadget assigns the automotive a Vehicle identity (VID). The gadget ensures knowledge provenance and in addition supplies a method for settlement for automotive or trip sharing.
Roll ahead to in the present day and Drive&Stake goals to incentivize drivers to share their driving knowledge and earn reward tokens that may be exchanged for typical cash. The information is securely shared utilizing blockchain. The gadget may also be used to make funds for brief time period automotive leases and the like.
There’s little doubt that companies wish to entry the info. What stays to be seen is what drivers really feel about it. Will they deal with it like simply one other consent button as discovered on the web? Or will they be extra delicate about monitoring their location?
It’s not likely a brand new challenge given cellphones have the flexibility to trace location knowledge. In 2019 Media Professional surveyed greater than a thousand individuals in the US round privateness points. Judging by the responses, a major proportion of individuals beneath the age of 35 are fairly snug with the idea. However the older group, ages 55 and above, is much much less pleased about sharing location knowledge.

One other survey discovered that 57% of individuals had been snug with monitoring their location and 28% had been impartial about it. Nevertheless, there’s a disparity between women and men, with females being much less eager, primarily owing to security considerations.